For Immediate Release
Casey's Grill · Bar Welcomes Summer Heat with Launch of Ultra-Cool Asian-Inspired Summer Menu
Health-Filled Matcha Smoothie A Must Try This Summer
Mississauga, ON – May 15, 2007–As Canadians uncover their BBQ's, dust off their coolers and trek to cottage country for the Victoria Day weekend, Casey's Grill · Bar will celebrate the unofficial start of summer with the launch of an Asian Fusion menu. Featuring fresh flavours that are perfect for summer, the limited-time menu offers a tantalizing variety of Asian-inspired dishes and a mouth-watering list of Asian Fusion Cocktails, including a health-filled Matcha Smoothie.
"In the culinary world, Asian-infused cuisine is really hot right now, "says Grant Cobb, Vice President of Casey's Grill · Bar . "We've received an overwhelming response to the internationally-inspired dishes on the new menu Casey's launched last year so we're confident that our summer Asian Fusion menu is going to be incredibly popular!"
As one of the hot trends for 2007, the NPD Megatrends Report listed "Asian inspired fusions of heat with savory, sweet with salty, rich coconut with fresh lime and cilantro."
Casey's new limited-time Asian-inspired menu features these tantalizing flavours in exotic mains such as Malaysian Chicken Mango Salad, Korean Fire Beef, Snow White Butterfish Fillets and Red Thai Coconut Shrimp. Monsoon Rolls and Teriyaki Glazed Back Ribs are featured as appetizers and Coconut Bali Hai and Haagen-Dazs Vanilla ice cream with a choice of Asian-inspired and traditional toppings round out the dessert menu. All Casey's traditional favourites including Casey's Classic Back Ribs, Casey's Classic Chicken Wings and Casey's Classic Bloody Caesar continue to be available during the Asian Promotion.
The highlight of the new Asian Fusion Cocktail menu is the Matcha Smoothie. Made from Matcha Green Tea that is blended with non-fat French vanilla yogurt, blueberry and raspberry purée then topped with fresh fruit, this refreshing health-filled beverage is a must-try for the summer season. Matcha is a premium, powdered, all natural Japanese Green Tea that is frequently cultivated on plantations more than 850 years old. Containing eight different vitamins, calcium, protein, zinc, iron and (per serving) 70 times the antioxidants of an orange, Matcha is known to boost energy and make people feel great. Casey's Matcha Smoothie serves as both a stimulant and a relaxant, is a non-alcoholic beverage that can be enjoyed at any time of day or night.
"Casey's Matcha Smoothie is unbelievably healthy and delicious – and it's the perfect beverage to help charge your battery on a hot summer day," says Nathan Cameron, Casey's Bar Master.
Guests who prefer an alcoholic beverage can choose from six delicious Asian-inspired cocktails including, Lychee Berry, Red Zen, Lime Light, Mandarin Mohito and Thai Breaker. These cool fruit-based drinks are perfect for hot summer nights.
Casey's Grill · Bar's Asian Promotion is available in all locations until August 12, 2007.
Casey's Grill · Bar, a Prime Restaurants of Canada Inc. brand, is a franchised restaurant chain specializing in the casual dining sector. The chain has 35 restaurants in Ontario and Québec. Casey's features casual dining prices in an environment that offers the perfect balance of comfort, style and energy. Visit www.caseysbarandgrill.com for more information.
Media Contact:
For more information please contact:Cathy Cowan
Cowan & Company
416-462-8773 ext. 11
cathy@cowanandcompany.net